Lego’s next release is a digital brick loaded with sensors that add new layers of interactivity to its play sets. WIRED got exclusive access to the Lego labs where the Smart Brick was born.
Hosted on MSN
LEGO & Star Wars debut the all-new smart brick (& it’s already causing a stir among collectors)
LEGO is kicking off 2026 with a major new launch, revealing a brand-new "Smart Brick" technology that will be incorporated with an upcoming wave of Star Wars models. However, although the goal is to ...
Lego seems to have a good idea of how to sell parents and kids alike on their new Smart Bricks technology. The first Lego Smart Play sets are all Lego Star Wars related. At CES, Lego announced three ...
Hosted on MSN
LEGO introduces its first 'smart brick' which reacts to children's movements in real time
Lego is finally moving into the 21st century by introducing its very first ‘smart brick’ - its first major new design in 50 years. The new bricks have miniscule micro chips inside them - smaller than ...
The new sensor-packed Smart Play Brick will land this spring as part of a special Star Wars collection. The update adds interactive lights and sound to the Lego experience—including the minifigs.
2026 is bound to be a rosy year for the Lego company, literally. Beyond releasing a number of highly-anticipated sets, the company is also expanding its brick palette into new territory. Meet Warm ...
Some results have been hidden because they may be inaccessible to you
Show inaccessible results