An Audi commercial equating women to used cars has riled up consumers in China. An Audi commercial equating women to used cars has riled up consumers in China. The Chinese commercial opens with a ...
Attention metrics have mainly been used to measure lift in upper-funnel KPIs, like brand awareness. But advertisers are starting to gravitate toward attention as a way to measure a campaign’s impact ...
FAW Audi, the automotive brand jointly owned in China by Volkswagen Group and FAW Group, is being slammed by netizens on Chinese social media for an ad that allegedly plagiarises content from a ...
This week has been a blast reviewing the 2026 Audi RS3, a compact four-door sedan beast of a hot rod. The RS3 has always been one of those cars that doesn't need to shout to get attention. It ...