“Chips Of Striped Soaps Cracking ASMR” captures the crisp, satisfying sound of layered striped soap bars being slowly pressed ...

The artist behind Mingtoo Art makes clay-cracking ASMR videos. She starts with a clay sculpture, covers it in a coat of plaster, and smashes it on camera. The cracking plaster creates satisfying ...

An curved arrow pointing right. The artist behind Mingtoo Art makes clay-cracking ASMR videos. She starts with a clay sculpture, covers it in a coat of plaster, and smashes it on camera. The cracking ...

Snap, crackle, pop. No, it's not the sound of someone pouring milk on that crispy rice cereal you ate as a kid — it's the sweet explosion of someone cracking their neck or back. No matter how you feel ...

Autonomous sensory meridian response (ASMR) has become a new craze in the social media age, though the practice has been around for much longer. Many YouTube channels and apps are now dedicated to ...

The euphoric-but-relaxing responses to soothing visuals and quirky, textural sounds has spawned an online wellbeing phenomenon. But what is ASMR—and why do only some people feel it? Increasingly, ...