The upfront costs to making content online are low, and two creators say that consistent posts are one of the biggest keys to ...

Beauty brands are sharing social media content from creators, helping women feel seen. But in the beauty industry, it’s more than just making sales, it’s building a community, as well. Beauty and ...

Turn one idea into 50 pieces of content using AI. Extract key points, create format matrices, generate variations, build ...

96.55% of all web pages receive no organic traffic from Google, highlighting the importance of a solid SEO strategy. The benefits of writing SEO content include improved rankings and visibility, ...

Content marketers’ patience and performance are being tested as AI infiltrates every tech stack, which has been both a blessing and a curse. Creating content has never been simpler, given the rise of ...

Content marketing for law firms is hard. Unfortunately, fun, exciting, and engaging aren’t usually the first words people use to describe content in the legal industry. The content that most law firms ...

Evergreen content keeps working long after it’s published. Learn what it is, why it matters for SEO, and how to create content that stays relevant and ranks. Evergreen content is like that unicorn ...

Let’s face it — a lot of businesses are in industries that just aren’t very exciting or glamorous. And that can make content marketing all the more difficult. What do you write about to get customers ...

Creating standards, guidelines, processes, and workflows for content marketing is not the sexiest job. But setting standards is the only way to know if you can improve anything (with AI or anything ...

Since the August 2022 helpful content update, Google has been emphasizing “helpfulness” for ranking content on SERPs. Now, Google has incorporated helpfulness signals into the March 2024 core update.