A study of 100,000 people shows AI can match average creativity—but the most creative humans still outperform machines.

Business leaders should adopt concepts like problem finding, rather than problem solving, to help teams be more creative. In some business situations, the need for creativity is obvious: research and ...

Forbes contributors publish independent expert analyses and insights. Kate Cassada shares and makes sense of K-12 education practices. Research affirms the powerful ways creative expression can help ...

ATLANTA — Atlanta is considered the Hollywood of the South and the hip-hop capital of the entertainment industry. The city is synonymous with culture, Black excellence, and the Mecca of the Civil ...

What if creativity wasn’t the enigmatic, unpredictable spark we’ve long romanticized, but instead followed a set of underlying principles, almost like a formula? Imagine if the brilliance of a Picasso ...

Our first associations to the word creativity tend to be about thinking: Think different! Think outside the box! But creativity is not just about thinking and having ideas. Monet did not just have an ...

The emergence—or perhaps the intrusion—of artificial intelligence in creativity has sparked a passionate debate. While human ingenuity still plays a role, AI’s ability to generate art is progressing ...

Researchers have discovered that ADHD’s hallmark mind wandering might actually boost creativity. People who deliberately let their thoughts drift scored higher on creative tests in two large studies.