Identify a clear purpose for the event. First, establish who your audience is and then plan accordingly. Secondly, hold a planning meeting to outline with your team the core objectives and outcomes of ...

Beautiful events that wow guests with hot summer trends don’t happen overnight. Though it may seem glamourous, event planning can be incredibly demanding. According to Forbes, event planners have the ...

Keep in mind the space you’re working with to avoid overcrowding as well as your invitee’s plans for the day. “Many friends tend to jump from place to place, so focus on those who will be there when ...

Academic events have many similarities to any other event. It is important to identify the purpose of the event, establish clear timelines, work within budget, and execute on the client’s vision.

All event planners want their events to be successful. The reasons are many: to please the client, be the talk (or envy) of the town, to win new business, to win awards, to motivate staff, and so on.

In our February issue, we spoke with marketing and showroom experts about the benefits of seminars and events in showrooms. Just to recap, events and seminars bring customers in and provide free ...

Rhinehart said that for dessert she serves a chocolate chip cheesecake dish that resembles a football. You can mix cream cheese, sugar, and vanilla, and make it into the shape of a football. She said ...

Prost! (That's 'Cheers!' in German.) Oktoberfest is a 16-day celebration in Munich, Germany, that runs from late September to early October. Each year, more than six million people attend, making it ...

In honor of National Proposal Day, Blum — who has worked with LeBron James, Nate Berkus and Jeremiah Brent — dishes out her advice for popping the question When it comes to proposing to your ...

Live events don’t have to be budget drainers, they can actually be big money-makers for your organisation. In fact, recent Forrester research shows that successful organisations allocate nearly 25 per ...

Social media for public events is as much a part of the planning process as booking the venue and curating the program. But while some organizations have staff dedicated to managing an online presence ...