Fender has launched a new personalised online guitar lessons service that puts beginner players – or anyone looking to get better – in touch with the top instructors from the brand’s Fender Play ...

On May 9, Fender launched Fender Play 1:1, a brand new offering set to go live through the Fender Play app. Fender Play 1:1 offers one-on-one music lessons with experienced, approved instructors. The ...

If you ask Ethan Kaplan, chief product officer of digital at Fender, about the death of the electric guitar, he gets a bit incredulous. And it's easy to understand why. As he's quick to point out, ...

“Fender Play is one of the fastest-growing and engaged guitar lesson communities of its kind,” said Ethan Kaplan, General Manager of Fender Digital. “We’re seeing musicians on Fender Play grow their ...

I started with CNET reviewing laptops in 2009. Now I explore wearable tech, VR/AR, tablets, gaming and future/emerging trends in our changing world. Other obsessions include magic, immersive theater, ...

Add Yahoo as a preferred source to see more of our stories on Google. Fender Guitars and Mattel are marking the release of the Netflix movie “Barbie: Big City, Big Dreams” with a new signature Barbie ...

No kid ever dreams of growing up and becoming a shitty guitar player. But alas, here I am. I’ve been obsessed with music since elementary school, but apparently the rapid-firing neurons of excitement ...

Inside a conference room named for Keith Richards on the second floor of Fender’s spacious new Hollywood office, members of the legendary guitar company’s digital team offer a glimpse of their new ...