Ford bet big 15 years ago on going off-road and never looked back. It announced Jan. 13 it is expanding the packages to offer a more affordable model.

The Blue Oval's Bronco 4400 has proven to be an authoritative performance presence in the production-based Everyman Challenge.

Ford will launch a mid-tier off-road performance Bronco RTR early next year that will be priced below the Raptor.

Ford CEO Jim Farley says off-road SUVs like Bronco and Raptor deliver major profits, as automakers cash in on rugged styling and high-margin trims.

Ford CEO Jim Farley referenced expanding off-road trims to "important and popular franchises," which could fuel rumors of an ...

From desert trails to rocky crawls, these Raptors push the limits of off-road performance.

Detroit — Off-roading is a strategic bet for Ford Motor Co. to boost sales and attract younger buyers, even as forecasts predict vehicle affordability concerns could shrink the U.S. market this year.

Ford filed a patent for a new mode that could benefit off-road and work vehicles. The mode utilizes isolated braking technology to perform an act completely new to the auto industry. Ford vehicles ...

Ford Racing will be a profit-driving unit that spans racing programs, road cars, experiences and merchandise. This strategic shift creates a direct pipeline from track to street. Ford Motor Co.'s ...

Riyadh, Saudi Arabia — Surrounded by some of the world’s best off-road drivers, motorsports technicians and his Ford Racing lieutenants — including Henry Ford’s great-great-grandson Will Ford — CEO ...