Cheap and cheerful compact cameras are dominating the sales charts. And it might say more about photography in 2026 than any ...

B&H is currently listing the popular and hard-to-find Fujifilm X100VI as in stock, but it may not last long ...

The sudden overnight popularity of the X100V took everyone in the camera world a little by surprise, but I think none more so than Fujifilm, which has spent the time since scrambling to get enough ...

Forbes contributors publish independent expert analyses and insights. Technology journalist specializing in audio, computing and Apple Macs. It’s been a while since Fujifilm announced a new model in ...

From instant cameras to high-end mirrorless bundles, Target has some amazing discounts for Fujifilm cameras at budget-friendly, middle-of-the-road, and top-of-the-line. I have been a writer since 2006 ...

Fujifilm just released its newest digital camera, which just so happens to be one of its smallest to date. The new Fujifilm X Half pays homage to half-frame film cameras of years’ past with a ...

The latest financial data from Canon, Sony, Nikon, and Fujifilm reveals a camera industry that isn’t collapsing but is ...

Fujifilm is posting record profit (again), thanks in large part to camera sales ...

Fujifilm recently launched the best, albeit most-expensive, APS-C camera yet – the X-H2S. But it wasn’t done. Today, we’re looking at its stablemate, the 40-megapixel X-H2. It’s the highest-resolution ...

Ultimately, Fujifilm’s community-first strategy only works because of the product it delivers. By combining standout design with advanced colour science that produces vibrant, ready-to-post imagery ...