What are “near me” searches and why do they matter? “Near me” searches are high-intent, proximity-driven queries that include language like “near me” or “nearby” to land local search results. For ...

Creating a great online experience for local searchers is rooted in intent matching. You need to know how consumers are searching for the brands, goods, services, features, amenities, and qualities ...

Google published a research paper describing how it extracts “services offered” information from local business sites to add it to business profiles in Google Maps and Search. The algorithm describes ...