Bank of America didn’t exclude premium benefits from the mix when designing its new rewards offering. Customers who qualify ...

The bank’s new program will offer rewards to personal checking account clients regardless of their balance, making 30 million ...

United Airlines Holdings Inc. is overhauling its loyalty program, offering more benefits to customers who carry the airline’s ...

An expert ranking of the best sweepstakes casino loyalty programs that have easy-to-climb tiers and transparent requirements.

Gap Inc. has launched Encore, a rebranded loyalty program that will draw on the company’s file of nearly 40 million active ...

A new loyalty program, BofA Rewards, launches May 27 and will be open to all personal account holders without a minimum balance requirement. The program introduces new tiers and benefits, expanding ...

Feb 18 (Reuters) - Bank of America plans to launch a new loyalty program that will extend rewards to a wider range of ...

Special perks are not enough anymore, especially for a brand attempting to regain a place in the cultural conversation.

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Purpose-built to reward customer loyalty while streamlining daily payments and services, the program allows users to earn ...