As technology continues to redefine marketing, chief Marketing officers (CMOs) are under increasing pressure to select and implement tools that drive innovation and deliver measurable results. With ...

Expanded advisory focus aligns marketing evaluation with technology, operations, and business objectives.Toronto, Ontario--(Newsfile Corp. - February 12, 2026) - RemoteForce, a global remote workforce ...

AI improves efficiency. AI agents complement marketing automation by handling repetitive tasks and allowing teams to focus on strategic decision-making and creativity. Better campaign integration.

If you're looking for tools to upscale your commercial marketing skills, then this report is jam-packed with over 50+ vendors to explore, alongside some expertise and insight. If becoming a commercial ...

Marketing Technology (MarTech) has emerged as a critical driver in the digital transformation of customer engagement and commercial strategies. The rapid expansion in the number and diversity of ...

Although companies invest considerably in marketing technology (martech), it is often under-utilized, and its impact is modest. The CMO Survey asked 292 senior marketers how they use the technology.

Seattle-based marketing technology company Banzai International plans to acquire Act-On Software, a Portland, Ore.-based company that sells marketing automation software. Founded in 2008, Act-On ...

Martechvibe, the force behind Vibe Marketing Tech Fest, announced an awards ceremony celebrating brands that showcase excellence in strategy and technology implementation to deliver marketing impact.

This new partnership strengthens Scorpion's ability to help SMBs activate smarter, more efficient advertising on TikTok. SALT LAKE CITY, Jan. 12, 2026 /PRNewswire/ -- Scorpion, the leading provider of ...

In the restaurant industry, the synergy between customer acquisition and retention drives sustainable growth, competitive differentiation and long-term profitability. Balancing these elements ensures ...