Over 300 years ago, Swiss physician Johannes Hofer observed disturbing behaviors among Swiss mercenaries fighting in far-flung lands. The soldiers were prone to anorexia, despondency and bouts of ...
In today's ever-changing digital landscape, brands always need new and innovative ways to engage with consumers. There's a downside to focusing solely on modern trends and edgy tactics; though, while ...
Nostalgia generally centers on the self or close friends and relatives. Although usually focused on positive past events, nostalgia can also include unpleasant memories like disappointment and loss.