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Between the essentials — your keys, wallet, and cell phone — there probably isn't much room in your clutch for makeup on a night out. If you know it's going to be a long one, consider taking one of ...

If you want to add something a little more creative an atypical to your makeup routine, then consider checking out Pür Cosmetics Royalty Collection. Designed and created by internet sensation beauty ...

Astral Health & Beauty is a platform company with three unique beauty brands located in Atlanta: Aloette, CosMedix and PUR Cosmetics. PUR Cosmetics, created in 2000 and currently celebrating its 10th ...

Move over unicorns, because there's a new animal trend in town. In honor of the soon-to-come film, PUR is teaming up with My Little Pony: The Movie to create the makeup collection of your dreams. I'm ...

For so long, too many brands got away with doing the bare minimum when it came to providing inclusive shade ranges; fortunately, more and more companies are stepping up to the plate to cater to a wide ...