"Is this now the new frontier airlines???" said one Southwest flyer on X.

Southwest Airlines switched from open seating to assigned seating on January 27th after over 50 years. Customers are ...

Some are not feeling the “LUV” after the airline’s new seating rules have caused issues for fliers.

As of January 27, 2026, Southwest Airlines no longer has an open seating policy. Here's how Southwest now boards its aircraft and why it chose to go this route.

Southwest’s new seating rules shake up open boarding, sparking frustration and debate among travelers over fairness, choice, and flight strategies.

Southwest Airlines passengers made their final boarding-time scrambles for seats on Monday as the carrier prepared to end the open-seating system that distinguished it from other airlines for more ...

Major changes continue to affect Southwest Airlines’ frequent fliers. Gone are the days of open seating, two free checked bags for everyone, and travel credits that never expire. Now, the airline’s ...

DALLAS — One of Southwest Airlines' signature policies ends on Monday. Southwest passengers will have assigned seats starting Tuesday, ending the Texas-based airline's well-known policy of letting ...

The ad pokes fun at Southwest’s old open seating policy—and reminds us of the brand’s ongoing list of broken promises. In ...