Threads’ daily mobile usage has quietly surpassed X as Meta leans on cross-promotion, creator tools, and fast feature ...

With more than 400 million monthly active users, Threads is no longer the new kid on the block. But Meta isn’t easing off. A new update now lets users share Threads posts to Instagram Stories without ...

The feature, called "Dear Algo," lets Threads users personalize what content they see by publicly posting an AI prompt.

Meta has made sharing even easier. Users of Threads can now take any post and share it straight to their Instagram Story ...

Meta's Threads introduces Dear Algo, an AI feature for personalized feeds, as it surpasses 400 million monthly users and outpaces X in daily usage.

Using Dear Algo is simple. Just type “Dear Algo” in a public Threads post, followed by what you’d like to see more or less of. For example, if you want to see more content about popular podcasts, you ...

Mark Zuckerberg’s “Twitter killer” app is poised for the kill. Threads — which launched in 2023 as Zuckerberg sought to directly compete with his longtime rival Elon Musk — moved within striking ...

Meta’s Threads app is leaning into impermanence. Starting Monday, the platform is rolling out “ghost posts,” a new post format for sharing fleeting thoughts that automatically disappear after 24 hours ...

Threads, the Twitter-like app created by Meta, has seen a sharp drop in activity. The Threads daily active user count peaked on July 7, two days after its launch. Recent data shows that metric has ...

Caitlin O'Kane is a New York City journalist who works on the CBS News social media team as a senior manager of content and production. She writes about a variety of topics and produces "The Uplift," ...