Wavytalk announced its official debut on Ulta.com on February 4, 2026, adding six professional-inspired styling tools and ...

With a key partnership nearing its end, Target is making a calculated shift in one of its fastest-growing categories.

Target’s newest partnership will have beauty-lovers batting their lashes. The mega-retailer announced that beginning next year, Ulta Beauty at Target will debut in 100 stores. With this “shop-in-shop” ...

Target shoppers will soon see a major change inside stores as the retailer says it has "mutually agreed" to end its "shop-in-shop" shopping experience with Illinois-based beauty retailer Ulta Beauty.

Steelman, who has been at Ulta over a decade, started her climb to management on the sales floor. As CEO, she came in with a plan. She understood the beauty industry was fundamentally shifting, and it ...

Ulta Beauty (ULTA) is drawing fresh attention after hosting several high profile brand launches, including Rare Beauty’s record breaking debut at the retailer, along with new partnerships with Stripes ...

Kecia Steelman’s first year in the corner office at Ulta Beauty has turned into a full-blown comeback story for the nation’s largest specialty beauty retailer. Shares have ripped higher, sales are ...