Leticia Bufoni traded in her skateboard for the speedway on Monday, Feb. 16, sharing some trackside highlights on Instagram ...

An iconic, beloved brand has undergone a rebrand. No, not Cracker Barrel. This is about the X Games. The news was announced by X Games themselves on September 24, 2025. Everything has been rebranded, ...

“It’s part of our strategy to tell deeper athlete stories beyond the field of play and bring fans closer to our athletes,” said X Games CEO Jeremy Bloom. An X Games reality competition series is in ...

Teams participating in the inaugural season of the MoonPay X Games League will build their rosters of pro skateboarders and BMX riders next month during a live draft on March 13 in Los Angeles.

Over the past year, X Games has rapidly evolved, embracing initiatives like sports betting, AI-powered judging, and an upcoming fresh competition format. Over the past year, under the leadership of ...

It’s been three decades since X Games launched as a way to both draw attention to fast-growing extreme sports that weren’t typically on television then, while also filling a hole in ESPN’s mid-summer ...

EXCLUSIVE: The X Games had a successful year in Aspen with a 102% annual audience increase among the youth demographic. The 2026 broadcast on ABC and ESPN put up the largest audience with the 2-17 ...

X Games Aspen is returning for its 25th year in the Rocky Mountains with a bang. The action-sports event is one of the favorites of the winter season in the mountains, and another major draw is its ...

After a slew of massive changes were announced for the X Games, including a new logo that garnered a bit of pushback on social media, the actual rules of the new X Games League format have finally ...

Japan’s Hiroto Ogiwara stunned the world with the first-ever 2340 to win men’s snowboard big air last winter at X Games Aspen. Turns out, that was a script the 20-year-old didn’t feel like changing.

The X Games wrapped its last stand-alone event this weekend in Aspen, Colo., with an announcement of the home cities for its first four franchises and a name sponsor as it shifts to a new structure ...