The company said it now has 325 million paying users across Google One and YouTube Premium, up from 300 million users three months earlier.

Alphabet’s financial results reveal how much YouTube made from advertising in the final quarter of 2025, as well as the year as a whole.

YouTube generated more than $60 billion in revenue for 2025, including advertising and subscriptions, the first time parent company Alphabet has broken out total revenue for the platform.

For a content streaming platform, the core of a premium subscription is to give users an ad-free experience because ads can ruin the viewing experience. Given how frequently ads appear on YouTube videos, the ad-free experience seems more essential than ever for enjoying content viewing on the platform.

To transfer YouTube subscriptions between accounts, use the “Subscriptions Importer For YouTube” browser extension. Start by exporting your subscriptions using ...