The more time I spend looking at how plans are built and refined, the clearer it becomes that OOH still holds a very particular place in the mix. Yes, you might argue it’s not the newest medium on the ...

The latest episode of The Irish Marketing Podcast has dropped. In this episode we talk to the people behind a multiple award-winning campaign (including a Cannes Lions) that had a budget of just ...

Publicis Dublin has launched a new integrated communications campaign for PTSB, introducing the bank’s green proposition and promoting the new PTSB Home Upgrade Hub.

Tourism Ireland has rolled out its new global campaign platform. Created by Grey London, it is called “Ireland Goes Beyond” ...

The Irish Marketing Podcast is a collaboration between IMJ/Adworld.ie and Tinpot Productions and is hosted by Daryl Moorhouse ...

Ireland’s production landscape has reached a significant sustainability milestone with Bodacious becoming the first independent production company in the country to achieve B Corp certification. The ...

The Public House has rolled out a new campaign for the Irish Defence Forces, its first campaign since picking up the account last year. The campaign, which will run across TV, VOD, OOH, Social, Radio, ...

The Dublin-based digital agency Kooba has launched a new specialised digital branding agency called kō.

Creative agency Connelly Partners has teamed up with Epilepsy Ireland to release a new single, “Time, Safe, Stay,” to help the public remember what to do if they witness someone having a seizure. The ...

The Coca Cola-owned brand stepped up to the plate this week with a new limited edition Weep RiverRock, in collaboration with the Dublin-based agency. Released on Red Tuesday (10th February), ...

The latest JNLR/Ipsos survey highlights the powerful connection between radio and the Irish public, with millions tuning in each day to a medium that plays a central role in Irish life, delivering ...

With campaign investment levels and panel volumes broadly in line with the previous year, the uplift is not solely down to scale, it’s down to smarter context, sharper creativity and well-planned ...