NEW YORK--(BUSINESS WIRE)--Today, Go Addressable, a non-profit trade organization dedicated to raising awareness of and advancing the growth of addressable TV advertising, released new research ...
Addressable has raised $6 million in funding for its Web3 growth marketing business, which handles paid ad campaigns for Web3 companies. The deal is the second round of funding this year, bringing its ...
Along with CTV, addressable TV advertising is being groomed to be a key solution to marketers’ ongoing struggle with reaching target audiences cost effectively as traditional linear audiences decline.
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