When Sydney Sweeney teamed up with American Eagle for their blue jeans campaign, she sparked worldwide controversy. As a ...

Millions of dollars are flowing into advertisements seeking to move the needle on AI regulation ahead of the midterm ...

Kana, a new AI marketing startup from the founders of Rapt and Krux, has raised $15 million to build customizable, agent-based marketing tools.

With brands prioritising safety and short-term results, opportunities for original thinking are reducing, which may have ...

Diligent Market Intelligence identified more than 160 global campaigns initiated by short-sellers last year — a 55% increase over the previous year.

It's a common misconception that to look flawless we all need to invest endless amounts of time, money, and energy. In ...

Declan Rice has taken on a new high profile role off the pitch, with the Arsenal midfielder fronting a major L’Oréal Paris ...

Fast food marketers including McDonald’s, Burger King and Wendy’s will have to move beyond price-point value to drive sales and traffic.

DHS spokesperson Tricia McLaughlin was the controversial voice of the Trump administration during Operation Midway Blitz in ...

AI in advertising has gone from a buzzword to a full disruptor in what feels like just a few months. If CES was any indication, there is no sign of this slowing down. Yet, although everyone’s talking, ...

As its global footprint has expanded, BitGW has moved beyond the role of a traditional trading platform. The company reports ...

Beazer Homes’ focus on solar and energy efficiency reduces utility bills and boosts affordability for homebuyers.