In the age of TikTok, virality has become the music industry’s most valuable currency. Labels chase it, artists are pressured to manufacture it, and songs are often judged by their meme potential ...

The legal, musical, and social demise of Youtube year-end megamixes can be read as an obituary for a lost monoculture.

Today, YouTube exceeds two billion active monthly users and is approaching the threshold of three billion—nearly one third of humanity. Daily consumption surpasses one billion hours of viewing.

For a long time, social media felt like the ultimate solution for musicians, artists, and digital creators who wanted to grow an audience. Platforms such as Instagram, TikTok, and YouTube made it ...

"Maggie said, 'Six months! Six months to make those abs,'" Arden Cho, the actor behind Rumi, mentions of now-Oscar-nominated co-director and KPop Demon Hunters creator Maggie Kang.

Two decades after YouTube launched , a handful of music videos have achieved something once unimaginable: view counts in the ...

The US house maestro dishes out a trademark laidback house blend for The Mix, and speaks to Megan Townsend about his love of ...

“Evilest” is open to interpretation. There’s nothing truly nefarious about what he’s getting into; instead, it’s the kind of ...

The Smashing Pumpkins frontman sees virtuosos everywhere but he would like to see these talents being applied in the next generation of great alt-rock and metal bands ...

Penguin says Naravane’s memoir was never published. Yet copies surfaced. What’s really happening behind this controversy?

Beck Martin earned a 2026 Global Recognition Award for achievements in performance, and entertainment that include UK chart success, copyright ...

With a bottle of Hennessy and against the backdrop of The Très Hotel, we speak with Jack Gohr about his journey with fashion ...