Content marketing is a powerful tool for B2B businesses. It helps engage your target audience, build trust, and drive ...

Laura is a freelance writer specializing in small business, ecommerce and lifestyle content. As a small business owner, she is passionate about supporting other entrepreneurs and sharing information ...

A content marketer is someone who creates and shares helpful, interesting information to connect with people and build trust for a brand. They don’t just write; they plan, create different kinds of ...

If you have the resources, an in-house marketing team can lower costs and foster creativity and agility. Learn to build a ...

Businesses have continued to shift in a positive direction, despite the negative impacts most people predicted at the outset of the pandemic, with technology notably playing a pivotal role. However, ...

Content marketing is the process of planning, creating, publishing and sharing content useful on multiple platforms, predominantly in the forms of blogs, newsletters, social media posts, emails, and ...

Max Performance Group releases guide for B2B SMBs to rebuild authority and lead generation through content syndication after Google's 2024-2025 algorithm updates caused 30-70% traffic drops for small ...

That’s how long humans have been sharing stories, according to a new study published in the journal Nature. From ancient Indonesian cave art to cutting-edge infographics – fast forward a few millennia ...

The first of an expected 2,000-plus visitors have made their way to Content Marketing World 2022, billed as the world's largest gathering of content marketing professionals. The event at the ...