The 4 Ps (Product, Price, Place, Promotion) form the "marketing mix," a foundational framework for marketing strategy. While the concept originated in the 1960s, it remains essential for aligning ...

Volkswagen Group of America Inc. will recall more than 44,000 cars due to the risk that the high-voltage battery may overheat and cause a fire. The National Highway Traffic Safety Administration ...

The economy expanded at zippy 4.4% annual pace in the third quarter of 2025, an updated estimate showed, to keep the U.S. on track to score the fifth straight year of above-average growth. Gross ...

The fastest way to grow a business is to identify what kind of company you’re actually running, according to entrepreneur and investor Alex Hormozi. In a recent video, Hormozi argued that every ...

The TV and film industry player has picked a successor for Alex Mahon, who stepped down this summer after eight years. By Georg Szalai Global Business Editor U.K. broadcaster Channel 4 has named Priya ...

MBA students in the University of Virginia’s Darden School of Business received guidance on the first day of their strategy course this quarter that probably sounded unusual, even somewhat radical: ...

Starbucks said on Monday it would sell control of its China operations to investment firm Boyu Capital in a deal valued at $4 billion, in one of the most valuable divestments of a China unit by a ...

Apple and Microsoft joined Nvidia in the $4 trillion market cap club on Tuesday after shares of the tech giants climbed, pushing both into the elite level. Nvidia, which hit the milestone in July, ...

Anthropic targets enterprise AI with Claude 4.5 Claude 4.5 autonomously coded for 30 hours in tests Microsoft integrates Anthropic models into 365 Copilot Sept 29 (Reuters) - Anthropic unveiled the ...

The 3-0 Buffalo Bills are set to host the 0-3 New Orleans Saints in Week 4. Buffalo is heavily favored in this one, but might have been given a slight disadvantage entering the game. Buffalo's game is ...

Need a great business idea? Just set aside four minutes. That’s the advice of Mike Michalowicz, author of nine books and host of the new TV series 4 Minute Money Maker. In the show, he helps business ...

To continue reading this content, please enable JavaScript in your browser settings and refresh this page. Preview this article 1 min The suit comes after months of ...