IHG’s strategy recognizes that flexibility doesn’t mean dilution. Partnerships with airlines, OpenTable, Rakuten in Japan, ...

A more detailed understanding of customer-level costs is increasingly influencing strategic decisions related to ...

A so-called ‘activist’ investor based in London called Independent Franchise Partners (IFP) has acquired a 3.01% stake in Universal Music Group, the world’s largest music ...

KPMG argues the next wave of competitiveness for Australian manufacturers will come not from the factory floor.

Customer segmentation is one of the most powerful strategies in ecommerce, but it’s also one of the most misunderstood.

CDI goes beyond collecting data, focusing on accuracy, governance and real-time access that modern CX depends on.

Not all clicks are equal. A repeat buyer, a first-time visitor and a lapsed customer should be treated differently.

Personalization may be the promise, but the retail experience that customers get from their favorite brands often tells a different story.

A major Tier-1 European telecommunications operator is deploying vHNA at large scale across tens of thousands of Kubernetes worker nodes to support its cloud infrastructure. In this deployment, 6WIND ...

Digital marketing strategies that use multiple channels and layers of data offer a structured way to find, qualify, and ...

CapLinked Announces Strategic Security Enhancements to Support Modern Zero Trust Architecture Implementation. LOS ...

Key opportunities in the U.S. loyalty market include the shift from points-based rewards to continuous value exchange, ...