Just a couple weeks after Google seemingly spooked game company investors with its AI-powered "world model" Project Genie, ...

Unity is preparing to roll out a new AI tool that can generate playable casual games from simple text prompts.

Unity CEO Matthew Bromberg has touted generative AI advances to its game engine that'll soon enable users to "prompt full casual games into existence" just by using natural language. While generative ...

Get ready for a wave of low-effort games that are sure to hit the market soon!

As reported by GameDeveloper, the new Unity AI beta is planned to launch at the GDC Festival of Gaming in March. In a recent earnings call, Unity CEO Matthew Bromsberg stated, “AI-driven authoring is ...

According to Game Developer, Bromberg explicitly spoke of "complete casual games" – so Unity is not promising that blockbuster productions can suddenly be cobbled together via text commands. However, ...

An upgraded Unity AI that will let budding game developers create full games with natural language prompts is set to be ...

Toyota's new video game engine could allow "console-grade 3D rendering" within the infotainment displays of its cars ...

Project Genie is impressive, and Unity stock was severely punished partly because investors have grown concerned that AI world generators could make video game engines obsolete. While AI could disrupt ...

Industry insiders give their opinions on Google's AI tech Project Genie and its potential practical applications ...

Unity reports fourth-quarter results that "comfortably exceeded" its high-end guidance, including a boost in its ...

Tumbled 26% premarket Wednesday after Q1 guidance of $480-$490M revenue missed estimates at $492M despite beating Q4 earnings ...