Google Ads now suggests ready-to-run experiments, helping advertisers test optimizations faster and improve performance with ...

Every corner of Italy has its own culinary traditions and in Winter Olympics co-host Cortina d’Ampezzo the signature dish is the colorful, stuffed pasta known as casunziei. The ravioli-type ...

Agency buyers who manage portfolios of Google Ads and Merchant Center accounts are being targeted by sophisticated scam artists who hijack those accounts, drain client funds and sometimes lock out ...

Google Maps is one of the most valuable digital marketing tools available to your business, particularly if you’re using the Google Local Pack. The Google Local Pack displays top-ranked business ...

A judge queried lawyers about whether a breakup made sense during closing arguments on how to fix the tech giant’s dominance in online advertising. Judge Brinkema’s decision could restructure Google’s ...

Landon Murie is the CEO of Goodjuju Marketing, helping home service businesses with local SEO, stunning websites, and boosting close rates. How many Google reviews does your local business have? Does ...

Google’s current mission is to weave generative AI into as many products as it can, getting everyone accustomed to, and maybe even dependent on, working with confabulatory robots. That means it needs ...

Google adds Waze ads to Performance Max for store goals in the U.S. and rolls out channel performance reporting, with search partner reporting coming soon. Waze ads are now available in PMax for store ...

Find out how ad setup, targeting, and lead quality vary between LSAs and Search campaigns – and when to use each for better local results. Google gives local businesses two main ways to generate PPC ...

Google Ads has supposedly added more integration between the main Google Ads platform and reporting and the niche Local Service Ads platform. Some can now see conversion tracking actions in the Google ...

The Justice Department and Google wrapped up a two-week hearing that could have a major effect on online advertising. By David McCabe Megan Mineiro Emmett Lindner and Cecilia Kang David McCabe, Megan ...

Google is willing to cough up more advertising data to publishers to address concerns about its illegal monopoly over digital advertising technology, a top executive at the search giant said Tuesday.