Google has rolled out fewer confirmed search ranking updates in 2025, then it did in all the past years where Google confirmed these updates. Google rolled out only four confirmed updates in 2025, ...

Spotify Technology SA will begin testing a new feature that allows users to type an idea for a playlist into the app and receive a unique set of songs based on their historical taste and behavior. The ...

I am seeing some signs of a Google search ranking update over the past day or so but the chatter is super limited right now. Many of the tools spike yesterday but like I said, the SEO community ...

How humans retrieve information has changed forever. Unlike with Google, AI is trained to generate an answer tailored to the user’s intent. Results pages are making place for short, rich and ...

Imagine a town with two widget merchants. Customers prefer cheaper widgets, so the merchants must compete to set the lowest price. Unhappy with their meager profits, they meet one night in a ...

The original version of this story appeared in Quanta Magazine. If you want to solve a tricky problem, it often helps to get organized. You might, for example, break the problem into pieces and tackle ...

I landed in Marrakesh after a five-hour flight from Stockholm. It’s late afternoon in October, the light was fading, the air calm, almost welcoming. That illusion lasted thirty seconds. I met Lahcen, ...

In an interview with Harvard Law Today, Noah Giansiracusa explains how companies deploy what some call "dynamic" or “surveillance pricing,” using individual customers' data as a primary algorithmic ...

How do the algorithms that populate our social media feeds actually work? In a piece for Time Magazine excerpted from his recent book Robin Hood Math, Noah Giansiracusa sheds light on the algorithms ...

Ever wondered how social media platforms decide how to fill our feeds? They use algorithms, of course, but how do these algorithms work? A series of corporate leaks over the past few years provides a ...

Google Search head Liz Reid says traffic remains ‘relatively stable’ despite the popularity of AI Overviews. Google Search head Liz Reid says traffic remains ‘relatively stable’ despite the popularity ...