The enterprise data CMO tells Tim Healey why judging marketing activity in isolation leads leaders to the wrong conclusions, ...

The Data Warehouse Automation Software Market is driven by the growing need to accelerate data integration, reduce manual development efforts, and improve data accuracy. Increasing adoption of ...

In 2026, data engineering isn't just about managing data-it's about building intelligent systems that power business strategy. Companies are moving beyond batch warehouses to real-time, cloud-native ...

• Invest in data readiness. Informatica’s CDO survey notes that data quality and readiness (43%), technical maturity (43%) and skill shortages (35%) are the top obstacles to AI success. Winning ...

Long-term VBC success hinges on robust data integrity and seamless integration across clinical, claims, government and personal health data sources.

Digital transformation is likely a term you've heard in recent years. Though it's easy to write off as just another buzzword, the reality is that it's how businesses, including their marketing ...

The global integration platform as a service (iPaaS) market size was US$ 2.8 billion in 2021. The global integration platform as a service (iPaaS) market size is forecast to grow to US$ 48.3 billion ...

Data gaps usually aren’t “missing data” as much as late, inconsistent, or hard-to-use data that slows decisions across operations, quality, and supply chain. Recent research shows many organizations ...