Are you a print subscriber? Activate your account. By Ad Age and Creativity Staff - 55 min 37 sec ago By Adrianne Pasquarelli - 3 hours 20 min ago By Ethan Jakob Craft - 4 hours 46 min ago 4 hours 57 ...

Projection mapping has entered a renaissance over the last several years. Always known as a dazzling grand spectacle, projection mapping is now recognized by industry leaders like Christie as a ...

Researchers developed a system that enables projection mapping within an illuminated environment. Several standard projectors and one large-aperture projector reproduce the environmental illumination ...

For some time, projection mapping has been a hot way for artists and advertisers to engage their audiences. Recently, the technology has gone interactive, as evidenced by a playable website called ...

(MENAFN- GlobeNewsWire - Nasdaq) Projection mapping offers opportunities for dynamic audience engagement, brand differentiation, and competitive advantage in diverse sectors like advertising, ...

In many ways, projection mapping is the “razzle-dazzle” of pro audiovisual systems: it’s the puttin’ on the ritz of AV, the I’m ready for my close up. In other words, it draws attention to itself — ...

Are you a print subscriber? Activate your account. By I-Hsien Sherwood - 3 hours 5 min ago By I-Hsien Sherwood - 4 hours 15 min ago By Garett Sloane - 12 hours ago By Ad Age Staff - 15 hours 16 min ...