Sponsors are becoming more visible at the Winter Olympics with product placement and arena shoutouts
There's product placement on TV, even if it is still restrained compared to most American sports. Spectators inside the Olympic arenas hear shoutouts by the announcers and see logos on the big screen.
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Laver Cup 2026: Top 10 players Alexander Zverev, Alex de Minaur commit to event's ninth edition
Team World and Team Europe each have two Top 10 players committed, with Zverev joining Carlos Alcaraz on Europe's roster and de Minaur linking up with Taylor Fritz. Eight roster spots remain.
I was scared to come back to this building,” admitted Florence Welch, standing at the edge of a runway that stretched into ...
It’s Florence + The Machine’s darkest and most powerful show to date: a fitting manifestation of a weighty album about mortality and acceptance, mid-life and motherhood, trauma, success, desire and ...
MILAN -- Radko Gudas smiled as he talked about his father, Leo, winning bronze as a defenseman for Czechoslovakia at the 1992 ...
Find out the next two Hosts and Musical Guests coming to NBC and Peacock.
Singer and rapper Pitbull is set to attempt a unique world record this summer, aiming for the largest gathering of people ...
Dave Mustaine made the decision to bring Megadeth to an end during the creation of their self-titled seventeenth album. The ...
Pitbull BST Hyde Park 2026: Guinness World Record attempt for most people wearing bald caps announced - The Miami rapper, better known to fans as Mr Worldwide, tops the bill in London’s Hyde Park on J ...
All eyes are on Milan and Cortina as the 2026 Winter Olympics get underway. However, not all the news has been positive in ...
The men's ice hockey tournament reaches its quarterfinals stage at the 2026 Milano Cortina Olympics on Feb. 18. Here's the schedule.
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