As a late addition to an already wildly popular midsize SUV class, the Atlas must work hard to distinguish itself in the company of such vehicles as the Chevrolet Equinox and the Toyota Highlander.
At this point you must decide which and how many segments to target. To begin, consider various possible “coverage patterns.” These patterns are simply the ways a firm might choose and ultimately ...
The Chevrolet Trax competes with other small SUVs such as the Toyota RAV4, the Honda CR-V and the Ford EcoSport. Setting the Trax apart from the competition are its turbocharged engine and its high ...
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