For years, marketers looked to streaming and CTV as the next evolution of TV, promising broader reach and better targeting. But without deterministic data to connect real households, that promise ...

Billy Strings is opening up about the unexpected death of his mother, Debra Apostal, which happened in June. Strings — whose legal name is William Lee Apostal — says his mom wasn't sick leading up to ...

ITV has unveiled Live Addressable +, extending its addressable advertising to live linear channels for the first time. Announced at the ITV Palooza advertiser upfronts, the product makes ITV’s full ...

ITV has announced the launch of its new addressable advertising product – Live Addressable +. Launched on stage at the ITV Palooza, ITV’s flagship commercial event, this development brings addressable ...

ITV today announces the launch of its innovative new addressable advertising product - Live Addressable +. Launched on stage at the ITV Palooza, ITV’s flagship commercial event, this groundbreaking ...

Research from Dish Media argues that advertisers are missing millions of consumers by underutilizing addressable TV in their media strategies When you purchase through links on our site, we may earn ...

Dish Media, a subsidiary of EchoStar Corporation, has unveiled research revealing that advertisers are missing millions of consumers by underutilising addressable TV in their media strategies. In ...

Correction: Billy Strings' mother is Debra Apostol. Her name was misspelled in an earlier version. LANSING - Debra Apostol, the mother of Grammy-winning artist Billy Strings, died Friday, June 20, ...

As part of a push promoting the burgeoning addressable TV advertising marketplace during this year's upfront pitch season, namesake trade association Go Addressable this morning announced six new ...

73 Strings is revolutionizing private capital markets through AI-powered data extraction, portfolio monitoring, and valuation solutions “This Series B is a pivotal milestone for 73 Strings,” said Yann ...

Light emitting diodes (LEDs) are low-voltage light sources that require a constant DC voltage or current to operate optimally. Because they operate on a low-voltage DC power supply, they easily adapt ...