Learn how to manage international PPC campaigns across multiple regions, agency partners, and markets while maintaining brand consistency and avoiding costly mistakes.
The Scottish government has launched a new advertising campaign urging boys and young men not to share misogynistic content ...
The supermarket giant had raised prices for at least 12 weeks before discounting, but staff became concerned its rival ...
While many marketers and creatives still crave the prestige of the traditional 30-second broadcast spot, the ad industry has been waking up to the reality that brands can use social to leverage Super ...
Onepath Launches AI-Powered Outreach Campaigns, Giving Home Services Contractors an AI Marketing Team Lakeway, United ...
Taylor Morrison CMO Stephanie McCarty explains why homebuilding leaders must move beyond campaigns and build systems that drive trust, experience, and long-term brand value.
The going rate just for the airtime was $8 million to $10 million for 30 seconds, and Brody, a two-time Oscar winner, ...
Many advertising campaigns 2024 are focusing on real emotions and telling stories, like British Airways’ simple but impactful ‘Windows’ ads. Some brands are tackling tough subjects, like CoorDown’s ad ...
Biological males in women’s sports have become a losing issue. But some ideological celebs and out-of-touch athletes still haven’t gotten the message. A new campaign from the ACLU defending ...
EXCLUSIVE — A conservative labor group is targeting President Donald Trump and lawmakers directly, not voters, with a new advertising campaign, as both Republicans and Democrats fine-tune their ...
Microsoft Advertising has expanded the number of search themes it allows to 50 search themes for Performance Max campaigns. This should be live now but Microsoft will announce it sometime this week.
The latest New Year’s ad campaign for the high-end fitness club Equinox is leaning on AI weirdness from a pole-dancing Justin Trudeau to a steak made of cake. The campaign juxtaposes such wild, ...