Commentary writer Bruce D. Forman writes that Purim is “the most psychologically modern of all Jewish holidays.” ...

Ask most conservationists to talk about their impact, and you’ll hear stories of forests protected, of species saved, or of new technologies making a difference. But if you take a step back from those ...

When it comes to persuasion, whether it’s convincing customers to buy a bottle of whiskey or changing hearts and minds in an election, nothing beats the power of behavioral science. The Fast Company ...

Kratic, a new artificial intelligence platform, announced its launch with a focus on helping individuals understand and ...

Behavioral science is an essential area of research that marketers rely on to effectively serve consumers. The work behind behavioral science helps marketers better understand consumer behavior and ...

The Board on Behavioral, Cognitive, and Sensory Sciences (BBCSS), established in 1997, helps bring the latest research on how people think, learn, decide, and experience the world to bear on public ...

In just a few years, the world has witnessed major challenges, including the disastrous impact of climate change, political polarization, economic downturns, and violent conflict, as well as a global ...

I started at Persistence Plus in 2014, and it’s mindboggling to remember how rare it was then for psychologists to leave academia for industry. I went in blind, having no role models to turn to for ...

This project carried out a decadal survey on the social and behavioral sciences (SBS) in areas relevant to national security. The survey identified opportunities that are poised to contribute ...

CPA financial planners who understand how psychological factors influence decision-making can better work with clients and operate their practices more effectively. That’s the view of Michael E.

Trying to suddenly stop a habit we know is not helping—or worse, is actively harming us—can be an overwhelming experience for any professional. Many times, what has become habitual for us also happens ...