After J.J. Spaun’s 64-foot bomb sealed his U.S. Open victory and catapulted him into the international golf spotlight, he tossed his L.A.B. Golf DF3 putter in the air. Somewhat fittingly, the putter ...

Fetch AI, a startup founded and led by former DeepMind founding investor, Humayun Sheikh, today announced the release of three interconnected products designed to provide the trust, coordination, and ...

Forbes contributors publish independent expert analyses and insights. Michael LoRé is a soccer and golf journalist based in New York City. Oct 30, 2025, 10:00am EDT Xander Schauffele helped Odyssey ...

Odyssey is taking aim at one of the barriers to the “zero torque” putting with its latest Square 2 Square release. The trendy putting method has caught fire over the last several years, but many ...

Paul Liberatore is the founder of Golfers Authority, which reviews the world's best golf products and gear. This post contains affiliate links, where we may receive a percentage of any sale made from ...

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Ahead of the July 25 release of Netflix’s Happy Gilmore 2, Callaway and its Odyssey brand have produced a limited edition putter and golf balls inspired by the film. The putter is featured in the ...

It's been a tough 2025 season for Patton Kizzire as he finished T40 at The Sentry to open the year and yet not made a cut in his six tournaments since. That includes the 2025 Valspar Championship ...

Broomstick putters have been having a moment lately. We saw stellar performances from Lucas Glover and Akshay Bhatia at the 2025 Players Championship, both of whom have long, broomstick-style putters ...

This weekend, the rewards app Fetch is debuting its very first Super Bowl ad, which includes a live giveaway of $1.2 million. Super Bowl spots cost roughly $8 million now – what’s one more mil, right?

Jordan Spieth officially made a change to one aspect of his equipment setup that rarely ever changes: his putter. The 13-time PGA TOUR winner and 2015 FedExCup champion surprised the golf world during ...