The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Gary Goldberg Imagine a ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Made famous by Elon Musk, first principles thinking is a strategy you can employ for ...

Most startups fail not because the idea is bad, but because the assumptions are never questioned. One of the most widely discussed mental models in modern entrepreneurship is first principles thinking ...

“And we can do it all by starting from first principles–questioning our assumptions and building something new from the ground up.” Let’s focus on two words: First principles. The concept of ...

Eugene Hayden has worked at Google, KPMG, and Boston Consulting Group. He takes an actual case study from a recent interview and solves it by using first principles thinking. The Big 3 companies want ...

Often D2C brands in India undervalue the importance of first-principle thinking and how relevant it can be for a brand’s growth I will be breaking down the concept of first principle thinking to ...