There was a time when celebrities were integrated more deeply into brand narratives, inhabiting distinct brand worlds rather ...

By creating a 'little bit of the Universe in a bottle' in her lab, a PhD student in physics has reverse-engineered the ...

A home World Cup for India can inspire greatness or magnify pressure. As India host the T20 World Cup, Suryakumar Yadav’s men ...

Celebrity-led advertising in India has become a predictable dance: star walks in, camera follows, product appears, logo exits. Rinse and repeat ...

Boycott Heaven, The Format's first studio album in nearly 20 years, arrives today. For a while, the indie rock outfit's Sam Means and Nate Ruess thought they might be cursed as a band. "Anytime we get ...

We are currently seeking two highly motivated Doctoral Researchers to join the Department of Electrical Engineering at Aalto University, Finland, within a Horizon Europe research project focused on ...

Priyanka Chopra Jonas returns to Indian cinema with SS Rajamouli's 'Varanasi'. Discover the Rs 1,400 crore budget, her dance ...