For centuries, people have turned to personal ads to find love. Why were they so popular, and how did they develop their own ...

The meal kit company HelloFresh is also bringing ads to ChatGPT. Patrick Stal, the company’s senior vice president of global ...

You know you need “marketing,” but your runway says you can’t afford experiments that take six months to maybe work. You’ve ...

Novo Nordisk brought in Justin Long and John Hodgman, who had been in the Apple "Get A Mac" ads from 20 years ago, to star in ...

Make ads interactive so people actually get involved, not just glance at them. Think games, quizzes, or things they can click ...

Social media marketing is shifting to niche platforms, short-form video, influencer partnerships and AI tools — demanding ...

Levi’s is already seeing an uptick in awareness courtesy of Levi’s Stadium in Santa Clara, California, home to the San Francisco 49ers.

B2B marketing can feel a bit dry sometimes, right? It’s not always about flashy trends like B2C. But that doesn’t mean it can’t be smart, engaging, and totally effective. Plenty of companies are doing ...

In 1960, advertising executives would down three martinis at lunch, sketch an idea on a napkin, and call it a million-dollar campaign. Today, an algorithm can predict what you’ll buy before you know ...

New York Gov. Kathy Hochul on Thursday signed what her administration called the nation’s first AI bills designed to both protect consumers and increase transparency in the film industry. The New York ...

Meta internally projected late last year that it would earn about 10% of its overall annual revenue – or $16 billion – from running advertising for scams and banned goods, internal company documents ...