The makeup artist Pat McGrath was a favorite of Taylor Swift, Kim Kardashian and Madonna. Then she became a billion-dollar ...

Call it Sephora euphoria, but there’s a certain type of excitement that comes with browsing the shelves at a beauty ...

FALL LOOK TUTORIAL inspired by Rihanna. This makeup features a beautiful brown palette perfect for the season. Products used ...

Nostalgia is leading the charge for 2026 beauty trends and, after revisiting the matte lips of 2016, we’re digging back even further in the archives. Enter “ballet-slipper” lips: cool-toned pinks and ...

In this video, Makeup Artist Sonjdra from Vancouver, Canada, demonstrates a dramatic makeup tutorial featuring bold colors. * ...

A representative for the South Korean agency shares that after garnering a massive following and winning several accolades ...

Rita Shangase didn’t build her makeup service brand in a studio or behind a counter. She built it on the inner city streets ...

The MACzine relaunch represents MAC’s commitment to artistic expression and cultural relevance. Doja Cat’s cover appearance ...

Rather than centering date night, the new Eloquii and Mac campaign emphasizes self-expression, creativity and the solo ...

Some may remember the days when new makeup launches would sell out within minutes of their release. It was unfathomable for any YouTube beauty tutorial-obsessed girl to forget about the seasonally ...

Video editing Mac users can efficiently produce professional-looking content on a MacBook Air thanks to iMovie's intuitive interface and the hardware acceleration of M-series chips. Beginners benefit ...