Wix Studio is a professional web development platform designed for agencies and consultants — offering advanced design tools, ...

With this simple, all-in-one solution you can create a stunning site with no technical know-how, but could Wix be a bit too simple for you?

So what are the bases for segmentation? While it is difficult to determine what will segment a market into different segments based on different benefit tradeoffs, there are some useful ways of ...

A guide to creating fastvertising—quick response ads that go viral. by Ayelet Israeli, Leonard A. Schlesinger, Matt Higgins and Ryan Reynolds In February 2013, during Super Bowl XLVII, the stadium ...

A creative brief is like a road map. A good brief leads to imaginative and persuasive ads. And gets you there quickly. A bad brief starts you off in the wrong direction. So you have to stop, figure ...