Once you know who you’re talking to, you need a place for them to find you. This means having a solid online footprint. Your website is usually the main hub, so it needs to be easy to use, look ...
I recently spent some time with David Cohen, IAB President and CEO, to help sort out the most pressing issues on the table today and looking ahead.
Here'ss what one Columbus lawyer says about the legality of the Amazon-owned home security company's Search Party feature.
Google blends social posts, short-form video, and AI into news results. Adapt your strategy for visibility across SERP features and Discover.
After Ring's Super Bowl ad led to a backlash over privacy concerns, it ended its partnership with Flock Safety to share ...
Google tests Shopping ads in AI Mode, Microsoft explains AI search visibility, and Google reframes keywords. What PPC advertisers should understand now.
Google’s GM of Ads explains how AI and agentic commerce in 2026 will help advertisers create, target, and convert sales.
Children are still being exposed to execution videos and escort services easily on social media despite a government crackdown on age verification, an investigation has found.
Annoyed by AI summaries taking over your search results page? There's no official way to turn them off, but there are a few tricks you can try to stop seeing them so often.
This guide is here to break down how to make your b2b digital marketing strategies work for you. We’ll look at understanding who you’re talking to, building a solid website, creating content that ...
An in-depth look at how Apple Search Ads work, from relevance and IPM to campaign structure and the logic behind Apple’s auction model.
Abstract: This tutorial serves as an introductory guide to Monte Carlo tree search (MCTS), a versatile methodology for sequential decision making under uncertainty through stochastic/Monte Carlo ...