New method for measuring brand strength has been published on Amazon. The book Best Brands 2026 ranks the world’s strongest brands. Best Brands 2026 introduces a fundamentally new way of looking at ...

It doesn't matter how well designed a tool is, how intuitive its function may seem, someone can still use it for years and not realize they've been using it wrong. For example, that loose tab on the ...

The team has formalised its commitment to ethical and transparent AI use as a champion of human-led design. They outline practices of disclosure and responsible governance, emphasising the importance ...

As artificial intelligence becomes embedded in everyday business, the focus is shifting from what AI can do to how it is used, how openly it is disclosed, and whether organisations can trust the ...

Austrian researchers say they've found the first known example of tool use by cattle, courtesy of a Swiss-Brown cow named Veronika. Scientists have documented a lot of animals that use tools, like ...

A deck brush can be a good tool for the right task. Just ask Veronika, the Brown Swiss cow. Veronika uses both ends of a deck brush to scratch various parts of her body, researchers report January 19 ...

A few years ago, during a taxi ride, the driver described to me how a pig had transformed his life. A childhood with dogs taught him what to expect from animals, yet he was unprepared for the pig he ...

In news that is sure to delight fans of a certain Gary Larson cartoon turned meme about the limitations of bovine cognition, cow tools are real. Larson’s 1982 comic for his series The Far Side showed ...

A pet cow named Veronika can scratch her own back with a broom — the first scientifically documented case of tool use in cows, researchers say. By Emily Anthes For a cow, Veronika has had what might ...

It’s been almost five years since the city of Indianapolis joined sustainability-minded municipalities in passing an ordinance that requires the owners of large buildings to report their annual ...