Discover how to select the right GenBI solution to close analytics value gaps, improve insights, and empower teams with ...

Discovery of structured data for litigation and investigations isn’t new, however, the proliferation of enterprise-wide ...

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I recently met up with Dr. Simon Moore, a respected business and consumer psychologist who specializes in brand experience. He is a master of unearthing the reasons consumers behave the way they do, ...

Is innovation inherently a hit-or-miss endeavor? Not if you understand why customers make the choices they do. by Clayton M. Christensen, Taddy Hall, Karen Dillon and David S. Duncan For as long as we ...

Teen drivers have the highest auto insurance rates of any demographic: A family adding a 16-year-old to their full-coverage policy could expect to see their premiums more than double, from an average ...

Although it may be time consuming up front, determining a target market allows you to focus your marketing efforts in the most cost effective way possible. Begin by clearly defining your product or ...

With eight years of experience as a financial journalist and editor and a degree in economics, Elizabeth Aldrich has worked on thousands of articles within the realm of banking, economics, credit ...